Eminence, DIGITAL ADVERTISING IN DUBAI .
Search Engine Advertising (SEA) is a quick and easy way to acquire presence and notoriety on search engines.
The basis of SEA is quite straightforward since it consists in buying keywords from the Google search engine through the Google Adwords advertising company.
Moreover, paid search is also characterized by its sponsored links which generate a very short-term effect, while traffic raises significantly from the very first hours of the campaign launch.
Eminence, your search engine marketing agency, puts at your disposal a dedicated team that constructs and manages your advertising campaigns via Google (display, sponsored links).
We also administer your retargeting campaigns to stimulate people who did not take action during their first visit to your website to come back to complete their purchase. Finally, we also take care of your advertising campaigns on the different social networks (Instagram, Facebook, Twitter, LinkedIn).
The specialists of our advertising agency in Dubai provide you with their expertise in SEA campaigns through the use of diverse techniques to improve the return on investment (ROI) of your campaigns.
Our mission is to guide you in elaborating effective campaigns to produce more sales and leads (qualified contacts) and generate qualitative traffic to your site.
Contact our digital advertising agency to support you in this important step!
PAID SEARCH: THE KEY ELEMENT OF YOUR DIGITAL MARKETING STRATEGY
Paid search enables the advertiser to acquire an optimal temporary positioning of his website, thus giving him the possibility to test his campaigns at reasonable costs.
To reach a target immediately, promote a new website or get its activities to be known, the technique of paid search seems therefore fundamental.
Advertisers unanimously opt for sponsored links, with the goal of quickly appearing in engine results and reaching a qualified target.
If paid search is within everyone's reach, the optimization and profitability of an AdWords campaign continues to be complex for lots of companies, hence the need to solicit specialists, such as those from our digital advertising agency in Dubai, who will guarantee that your portal is on the first pages of Google, the search engine most used in the world.
Eminence, your online advertising agency, evaluates your budget in advance to be able to put into action an effective SEA strategy by positioning you on very competitive keywords in order to be present on key requests of your activity.
EMINENCE, ADVERTISING AGENCY IN DUBAI, IDEAL SOLUTION FOR SOCIAL MEDIA ADVERTISING CAMPAIGNS
Social Media Advertising (SMA) involves all activities connected to the distribution of advertising content on social media websites.
Knowing that broadcasting is made possible thanks to Social Ads platforms (Facebook Ads, Twitter Ads, LinkedIn Ads, Instagram Ads), Eminence, your digital advertising agency, enables advertisers to easily set up their campaigns, while promoting their content through social media.
Being a source of visibility for companies and brands, advertising campaigns via social networks enable to target a very precise target contained in a community.
In other words, the SMA is a powerful tool for targeting Internet users potentially interested in your products and services.
Eminence, your search engine marketing agency, helps you to precisely target the audience of an ad and therefore optimize your return on investment.
RETARGETING: A FUNDAMENTAL COMPLEMENT TO YOUR MARKETING STRATEGY
95% of Internet users quit an e-commerce site without having completed the purchase. How can this be answered? Retargeting advertising appears to be the optimal solution to address this difficulty.
Having more impact than a simple online advertising campaign, retargeting delivers a very targeted message and is mainly directed at Internet users who have already visited your site and who are therefore those most likely to become customers.
Retargeting also contributes to the significant increase in the conversion rate, in particular thanks to the personalisation of the banner where products expected to interest the Internet user are displayed.
The digital marketing specialists of our advertising agency in Dubai master this technique of retargeting advertising, as well as the tools specific to it, so that you can differentiate yourself from the competitors.
THE DIFFERENT RETARGETING AXES ACCORDING TO EMINENCE
Retargeting therefore makes it possible to refine targeting by broadcasting ads only to Internet users who have visited your website in order to boost your traffic, but above all your ROI.
Eminence, your digital advertising agency in Dubai, proposes to set up for you an advertising retargeting strategy that can be adapted according to 7 axes:
- Search retargeting
- Site retargeting
- SEO retargeting
- Email retargeting
- Retargeting through engagement
- Social retargeting (via social networks)